{"id":2010,"date":"2025-08-20T16:21:00","date_gmt":"2025-08-20T14:21:00","guid":{"rendered":"https:\/\/www.acctua.eu\/?p=2010"},"modified":"2025-08-08T14:53:56","modified_gmt":"2025-08-08T12:53:56","slug":"how-screen-readers-work-and-what-you-should-consider-when-designing-your-website","status":"publish","type":"post","link":"https:\/\/www.acctua.eu\/en\/how-screen-readers-work-and-what-you-should-consider-when-designing-your-website\/","title":{"rendered":"How screen readers work and what you should consider when designing your website"},"content":{"rendered":"\n<p>Many websites are not designed with screen<strong> readers in mind<\/strong>, an essential tool for blind or low-vision people to navigate the internet.<\/p>\n\n<p>If you own a business, are part of the marketing or CSR team, or are leading the digital transformation at your organization, this article is for you. Here, we explain <strong>how screen readers work <\/strong>and what you should keep in mind to make your website truly accessible. And yes: this also impacts your reputation, your customers&#8230; and your bottom line.  <\/p>\n\n<h2 class=\"wp-block-heading\"><strong>What is a screen reader?<\/strong><\/h2>\n\n<p>A <strong>screen reader<\/strong> is software that allows blind or low-vision people to use computers, mobile phones, and tablets. It does this by converting everything that appears on the screen\u2014text, menus, buttons, forms, etc.\u2014<strong>into speech or digital braille.<\/strong> <\/p>\n\n<p>This allows people with visual impairments to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Navigate menus and links<\/li>\n\n\n\n<li>Read texts and headlines<\/li>\n\n\n\n<li>Fill out forms<\/li>\n\n\n\n<li>Buy online or do paperwork<\/li>\n<\/ul>\n\n<p>The most popular screen readers are <strong>JAWS (Windows)<\/strong><strong>, NVDA (free, also for Windows)<\/strong>, and <strong>VoiceOver (iOS and macOS)<\/strong>. They all follow common guidelines that allow you to navigate the web using the keyboard or touch gestures. <\/p>\n\n<h2 class=\"wp-block-heading\"><strong>So\u2026 how do they \u201cread\u201d your website?<\/strong><\/h2>\n\n<p>A screen reader doesn&#8217;t see like we do. It doesn&#8217;t interpret colors, sizes, or visual designs. It <strong>reads the code and structure of the page<\/strong>. Therefore, if your website isn&#8217;t well programmed or doesn&#8217;t follow accessibility criteria, the experience for a person with visual impairment can be frustrating or downright impossible.  <\/p>\n\n<p>Screen readers detect:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Alt tags on images<\/strong>: If you upload an image without describing it properly, the reader will say &#8220;image&#8221; and nothing else. Can you imagine reading an article with blank spaces? <\/li>\n\n\n\n<li><strong>Hierarchical headings (H1, H2, H3, etc.):<\/strong> Readers can skip from one heading to another, but only if they&#8217;re well-defined. If you&#8217;ve used an H3 just for the font size, you&#8217;re breaking the navigation logic. <\/li>\n\n\n\n<li><strong>Button and link descriptions: <\/strong>A button that simply says &#8220;click here&#8221; is meaningless out of context. On the other hand, a link that says &#8220;download annual report in PDF&#8221; is clear and useful. <\/li>\n\n\n\n<li><strong>Labeled forms:<\/strong> If your form fields are not properly labeled, it will be impossible to know what to enter in each one.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\"><strong>Let&#8217;s get down to business, why is it important to keep this in mind?<\/strong><\/h2>\n\n<p>Beyond inclusion (which is reason enough), there are compelling reasons to care about digital accessibility:<\/p>\n\n<p>\u2705 <strong>Legal<\/strong>: There are national and European laws that require public administrations and private companies to guarantee digital accessibility.<br\/>\u2705 <strong>Reputational<\/strong>: Accessibility reflects your brand&#8217;s values. An accessible website projects commitment, innovation, and social responsibility.<br\/>\u2705 <strong>Economic<\/strong>: According to the <strong>World Health Organization<\/strong>, more than 2.2 billion people have some form of visual impairment. Are you going to give up on those potential customers?  <\/p>\n\n<h2 class=\"wp-block-heading\"><strong>How to make your website work well with screen readers?<\/strong><\/h2>\n\n<ol class=\"wp-block-list\">\n<li><strong>Design with accessibility from the start.<\/strong> It&#8217;s not an add-on, it&#8217;s part of the process. <\/li>\n\n\n\n<li><strong>Conduct accessibility audits<\/strong> (like the ones we do at Accesit Inclusivo).<\/li>\n\n\n\n<li><strong>Check manually. <\/strong>You can use automated tools as a starting point, but automated tests don&#8217;t detect everything. Don&#8217;t forget to have a human review it.  <\/li>\n\n\n\n<li><strong>Think about the content: <\/strong>Texts should also be clear, direct, and structured to make them easy for anyone to understand.<\/li>\n\n\n\n<li><strong>Validate with real users<\/strong> if possible. They&#8217;re the best people to tell you whether something works or not. In fact, our Accuta tool is reviewed by people with disabilities, who have given us <em>feedback<\/em> to improve it.  <\/li>\n<\/ol>\n\n<h2 class=\"wp-block-heading\"><strong>Okay, but I already have a website created, what do I do?<\/strong><\/h2>\n\n<p>Good news, it&#8217;s not too late. At <strong>Accesit Inclusivo<\/strong>, thanks to our <strong>Acctua<\/strong> tool, <strong>we adapt your website to make it accessible without having to redesign it from scratch.<\/strong> We support companies like yours in the evaluation, improvement, and regulatory compliance process, with a technical&#8230; and also a human perspective.  <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Is your website ready for screen readers?<\/strong><\/h3>\n\n<p>Find out with our free audit.<br\/>\ud83d\udc49 <a href=\"https:\/\/www.acctua.eu\/en\/web-audit\/\">Request your accessibility demo<\/a><\/p>\n\n<p><strong>Sources:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.who.int\/es\/news\/item\/08-10-2019-who-launches-first-world-report-on-vision\">World Health Organization (WHO), World Report on Vision, 2019<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.fundaciononce.es\/es\/accesibilidad\">ONCE Foundation, \u201cWeb Accessibility and Inclusive Technologies\u201d<\/a><\/li>\n\n\n\n<li>Real Decreto 1112\/2018 and EN 301549<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Many websites are not designed with screen readers in mind, an essential tool for blind or low-vision people to navigate the internet. If you own a business, are part of the marketing or CSR team, or are leading the digital transformation at your organization, this article is for you. Here, we explain how screen readers [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2007,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":8,"footnotes":""},"categories":[19,1],"tags":[],"class_list":["post-2010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en-2","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How screen readers work and what you should consider when designing your website - Accesit Inclusivo<\/title>\n<meta name=\"description\" content=\"Learn how screen readers work and adapt your website to be accessible, legal, and usable for people with visual impairments.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.acctua.eu\/en\/how-screen-readers-work-and-what-you-should-consider-when-designing-your-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How screen readers work and what you should consider when designing your website - 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